Hosted by the China Academy of Digital Trade at Zhejiang University, China Digital Trade Live Auditorium commenced on March 28. Li Dong, our Director of New Retail Business, was invited as the guest speaker for the event. He delivered a captivating speech on “Digital Empowerment – Creating Fine-tuned and Intelligent E-commerce Solutions”.
Here are some highlights:
- New retail model is gaining popularity. The development and use of technologies such as big data and artificial intelligence have had a major impact on the retail industrys ecology and corporate structure. The new retail model is gradually gaining popularity since it integrates internet services, offline experiences, and modern logistics.
- The “People” factor is the top concern in new retail business. People are now the most important component of the modern retail industry out of the three classic retail components of people, products, and location. How to reduce labor costs and improve service quality are a shared task for retail businesses.
- The secret of success lies in technology. “In the highly competitive world of new retail, staying ahead of the game means using modern technologies to smartly operate your business both online and offline. This approach not only enhances customer satisfaction but also boosts the overall operational efficiency of the company,” said Li Dong.
During his speech, Mr. Li shared several successful client stories, including our partnerships with several Fortune 500 retail brands. He reinforced the strategic role of fine-tuned digital marketing programs in the development of retail companies and demonstrated the innovative scenes created by the integration of cutting-edge technologies and the business industry.
Over the years, our university-business cooperation has enabled us to thrive on rich project experience and outstanding research and development capabilities, developing a series of comprehensive solutions covering various scenarios for the new retail sector, including intelligent e-commerce solutions, user loyalty engines, corporate welfare platforms, and intelligent customer service workstations.
Looking to the future, we will continue to create value through technology and help improve your brand competitiveness with a global perspective.